Louis Vuitton invites guests to its pop-up hotel

This year marks the 130th anniversary of the iconic Louis Vuitton Monogram – a motif that was created by Georges Vuitton in 1896 in honour of his father, Louis. To celebrate, the brand has organised a year-long homage, which includes reinterpreting five signature bag styles – the Keepall, Speedy, Alma, Noé, and Neverfull – across different themes. This weekend (Friday 24th April), as part of the festivities, it opens the doors to a special address on London’s Berkeley Square: the Louis Vuitton Hotel.

The immersive pop-up experience, which will remain open until 21st June, 2026, unfolds through beautifully appointed spaces: from the Keepall Lobby to Bar Noé, and from the Speedy room to the Café Alma. Guests of the hotel can luxuriate in the surroundings, but also bring their Louis Vuittons for some TLC at the hotel’s Care Services area. There is also a desk for personalising pieces - the hot-stamping of distinctive patches is being offered solely at the address.

Bookings for the Louis Vuitton Hotel, Café Alma and Bar Noé can be made via: louisvuitton.com 

28 Berkeley Square, London W1J 6EN, 

Open from 11am to 7pm Monday to Saturday and 12pm to 6pm on Sunday